“编辑权”的效益能否最大化 ,完全取决于“编辑权”的控制者和占有者是否具有足够的眼光和勇气抓住“恰当” ,并通过编辑策略“投其所好”地吸引作者。有了“恰当”地“投其所好” ,自然而然就能够吸引作者。因为作者对编辑的最大期望无非是充分的“发言权” ,只要给予其足够广大的言语空间 ,就可以轻易赢得作者。 The maximization of the benefits of “editorial power” depends entirely on whether the controller and owner of the “editorial right” have enough vision and courage to seize the “right” and to attract the author “to do his or her best” through the editorial strategy . With the “right” to “vote well”, naturally able to attract the author. Because the author’s maximum expectations of the editor are nothing more than a full “voice,” the author can be easily won by giving it ample room for speech.