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2005年商务部启动“万村千乡”市场工程,大力发展农村物流网络。由于缺少相应的金融服务支持,其发展受到很大限制。本文通过对农村物流网络产业链中的小微企业金融需求、银行金融服务现状和机会进行分析,提出了银行金融服务与农村物流网络结合发展的共赢模式,银行通过提供小微企业供应链融资等金融服务,助力“万村千乡”市场工程发展,充分发挥银行对农村物流网络建设的促进作用。
In 2005, the Ministry of Commerce launched the “Wancunqianxiang” market project and vigorously developed the rural logistics network. Due to the lack of corresponding financial services support, its development has been greatly restricted. This paper analyzes the financial demand of small and micro enterprises in the rural logistics network industry chain, the status quo and opportunities of bank financial services, puts forward a win-win mode of combining the development of bank financial services and rural logistics network. By providing financing for small and micro enterprises supply chain And other financial services, help “10000 villages and townships ” market project development, give full play to the banks on rural logistics network to promote the role.