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新兴媒体与传统媒体的融合已经成为当前及今后媒介竞争与合作的新常态。与传统传播方式相比,新时期,电视新闻节目面临着新兴媒体传播信息迅速、播报方式活泼、报道角度立体、意见表达交互等挑战。反观现在的新闻主播,播报方式虽然也在悄悄地发生着变化,播报神态、语气、节奏,包括结束语都不同于以往四平八稳端坐、严肃铿锵的语气、高大上的表达,更多的是给人亲切、舒缓、娓娓道来的视听觉感受。新闻主播的角色
The integration of emerging media and traditional media has become the new normal of media competition and cooperation now and in the future. Compared with traditional modes of communication, in the new era, television news programs are faced with challenges such as rapid dissemination of information by emerging media, lively broadcast mode, stereoscopic coverage and interactive expression of opinions. On the contrary, the current news anchor and broadcast mode are changing quietly, and the broadcast mode, tone and rhythm, including the conclusion, are different from those used in the past, with solemn and solemn tone, high expression and more for people Cordial, soothing, his right visual and audio experience. The role of news anchor