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2010的戛纳,为这一年的广告界带来了新的趋势。“创意”是广告最为本质的东西。而随着时代演变所衍生出来的一些手段与方式,它们更多的用途在于,为出色的创意提供一个更好的挥洒空间。就让我们来看看今年那些最棒的创意,以及这些创意的表现舞台吧。
Cannes 2010 brought new trends to the advertising world this year. “Creative ” is the essence of advertising. And with the evolution of the times derived from some of the means and ways, they are more uses is to provide a better creative space. Let’s take a look at the best ideas of the year and the stage for these ideas.