细分市场的目的就是要找到自己某一方面的第一,找到自己某一方面的制高点,你就成为小池塘里的大鱼了。比如你成不了画家里的第一,那你可以争取成为女画家里的第一,女画家就是整个画家里的细分市场。如果女画家也成不了第一,你可以争取美女画家里的第一,如果还不行,那你就争取美少女画家里的第一……我们中国有句俗话:“宁做鸡头,不做凤尾”。可对于创业者。刚开始是小企业,成为鸡头。有点像痴人说梦话一样。其实,我们完全可以把行业细分一下。估计就能找到属于自己的鸡头了。比如我们可以把某一行业想象成大池 The purpose of market segments is to find one of their own first, to find some aspect of their commanding height, you become a big pond in a small fish. For example, you can not become the first painter, you can strive to become the first female painter, female painter is the entire artist in the market segments. If the female painter can not become the first, you can win the first beauty artist, if not enough, then you fight for beauty girl painter in the first ... We have a saying in China: “rather do chicken, do not Do Pteris ”. For entrepreneurs. The beginning is a small business, a chicken head. It’s a bit like an idiot. In fact, we can completely subdivide the industry. Estimated to be able to find their own chicken head. For example, we can think of an industry as a big pool