论文部分内容阅读
本文通过分析艺术电影《白日焰火》的互联网营销策略,找出了《白曰焰火》网络营销策略的不足,并分析艺术电影的网络营销策略的进步与问题。本文旨在为我国艺术电影的互联网营销提出一定的可借鉴意见。
By analyzing Internet marketing strategy of art film “White Fireworks”, this paper finds out the shortcomings of “White Fireworks” network marketing strategy and analyzes the progress and problems of the online marketing strategy of art films. This article aims to put forward some suggestions for internet marketing of art films in our country.