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作为一种重要的独立新闻手段,新闻摄影具有表现形式上的突出优势,但是这种个性特点并没有使新闻摄影自然地获得在报纸媒体的应有地位和表现空间,这一点在过去的中国报业中表现得非常明显。近几年来,报业竞争的日益加剧,以受众为本位的媒体服务意识的流行以及视觉文化的全面兴起,唤醒了新闻图片的主角意识,新闻摄影逐渐成为报业赢取受众、赢得竞争的一种重要手段。新闻摄影和处于竞争中的报业在“读图”时代的宏观背景中展现出前所未有的个性特点与互动关系。
As an important means of independent news, news photography has the outstanding advantages of formal expression, but this characteristic of personality does not make news photography naturally obtain its due status and performance space in the newspaper media. In the past, China News The performance of the industry is very obvious. In recent years, the increasingly severe competition in the newspaper industry, the popularization of audience-centered media service awareness and the overall rise of visual culture have awakened the protagonist awareness of news pictures. News photography has gradually become one of the newspapers that win the audience and win the competition Kind of important means. News photography and competing newspapers show unprecedented personality traits and interactions in the macro context of the “Reading Pictures” era.