北京社科院和奥组委日前启动科研课题——“通向2008年的北京形象”,希望用科学的方法为北京进行一次全面的城市形象设计。这次设计的北京形象包括北京建设形象、政府机关形象、社区形象、窗口单位形象以及北京市民形象。通过研究,将找出北京形象在哪些方面存在不足,并寻求解决方案和对策。 北京建设形象要研究北京的规划、 Beijing Academy of Social Sciences and Olympic Organizing Committee recently launched a scientific research project - “leading to the 2008 Beijing image”, hoping to use a scientific method for Beijing to conduct a comprehensive urban image design. The design of Beijing’s image includes the image of building Beijing, the image of government agencies, community image, window unit image and the image of Beijing citizens. Through the research, we will find out where Beijing’s image is inadequate and seek solutions and countermeasures. Beijing building image to study Beijing’s planning,