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进入21世纪,出现了许多新的传媒技术,特别是运用在音乐传播上的媒体技术,更是日新月异。受其影响,草原上的民歌走进了城市丛林,原生态的蒙古族歌曲逐渐趋于流行,充满草原气息的旋律飘过了大江南北,酒歌这一独特的艺术形式,在这样的传媒环境下亦已发生了嬗变。本文从酒歌的内容、题材以及它的流传地域和受众层面等方面进行阐述,以期人们对蒙古族酒格的发展有深入的认识。
As we enter the 21st century, many new media technologies have emerged. In particular, the use of media technologies in the dissemination of music is changing with each passing day. Affected by the grasslands of folk songs into the city jungle, primitive Mongolian songs gradually become popular, full of grassland atmosphere of the melody drifted across the river, wine song this unique art form, in such a media environment Has also changed. This essay elaborates from the content, the subject matter of the Song of Songs, as well as its regional and audience level and so on, so that people can have a deep understanding of the development of Mongolian style.