从营销心理学的原理出发,我们要引发消费者的消费心理或消费热情是需要给消费者一个充足的理由的,譬如说,酒。消费者为什么需要它?因为酒是精神、物质、文化多重因素融于一体的特殊物质。是故,人高兴的时候想到了酒,痛苦的时候也想到了酒:热闹的时候想到了酒静思的时候又想到了酒:祭天地人神的时候唯有酒,追思先辈的时候也得酒:重要吉庆时候不能没有酒,生活常态更离不开酒 Starting from the principle of marketing psychology, we want to trigger consumer psychology or consumer enthusiasm is to give consumers a sufficient reason, for example, wine. Why do consumers need it? Because wine is a spiritual, material, cultural multi-factor blend of special material. So, when people are happy, think of the wine, when the pain also thought of the wine: when the thought of wine bustling think of the wine again when the wine: Heaven and earth God only when the wine, memorial time predecessors too Wine: Important auspicious time can not do without wine, life can not do without the normal wine