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最近一项对美国企业高管的调查显示,83%以上的美国中小企业把拓展海外业务列为首要任务。[2]各国企业优先重视海外业务扩张,突显了对各个层面跨文化理解的需求。理解其他文化,能让人们彰显尊重的态度,而这正是建立各种持久、良好关系的基石。此外,它可以有效地避免误解,以免有损个人和公司的经济效益和事业发展。
A recent survey of executives in U.S. companies showed that more than 83% of U.S. SMEs made it their top priority to expand their business abroad. [2] Enterprises in all countries give priority to overseas business expansion, highlighting the need for cross-cultural understanding at all levels. Understanding other cultures enables people to show respect and respect, which is the cornerstone of building lasting and good relationships. In addition, it can effectively avoid misunderstandings, so as not to undermine the personal and corporate economic benefits and career development.