如今,视觉传达设计传承并扩展着“平面设计”的内涵与外延,在国内各大院校的艺术设计教育中占据着举足轻重的地位。同时,随着经济与设计的关系日益密切,视觉传达设计在社会范围内的应用也越来越广泛,它在国民经济文化生活中扮演着越来越重要的角色。社会的需求与设计的发展变化,使得国内大部分院校中相关专业的教师都在积极探索更优化、更有益的教学方式方法,但同时也有部分高校教师延续着僵化、落后的教学模式。社会发展日新月异,信息化、网络化促使我们的生活多元化发展,这对设计和设计 Today, visual communication design inherits and expands the connotation and denotation of “graphic design ”, occupying a pivotal position in the art design education in major domestic colleges and universities. At the same time, with the close relationship between economy and design, visual communication design has become more and more widely used in the society. It plays an increasingly important role in the national economy and cultural life. The development and changes of social needs and design have made most professional teachers in most institutions in China actively explore more optimized and beneficial teaching methods and methods. However, some university teachers continue the rigid and backward teaching mode. The rapid development of society, information technology, networking to promote the diversification of our lives, which pairs of design and design