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电视剧海报作为电视剧宣传最有效的一种形式,将电视剧的内容、主题和风格传递给受众,满足他们获取电视剧信息和艺术审美的需求。电视剧海报是对电视剧高度概括和浓缩的产物,其作用在于推销及宣传电视剧,同时兼有广告和艺术的双重魅力。一、电视剧海报中的版式设计元素电视剧海报中的版式设计可以理解为在画面空间中,将文字、图片、图形、色彩等设计元素根据特定的电视剧内容与主题进行排列、组合,将电视剧剧情、人物等
TV posters, as the most effective form of drama publicity, deliver the content, theme and style of the drama to the audience to meet the needs of them for obtaining the drama information and artistic appreciation. TV series posters are highly summarized and concentrated productions of television dramas. Their purpose is to promote and promote drama series, with the dual charm of advertisement and art. First, the layout of the TV series poster design elements TV series posters layout design can be understood in the picture space, the text, pictures, graphics, color and other design elements according to the specific content and theme of the TV series arranged, combined, the drama drama, People and so on