“明星电视真人秀”是由电视节目制作者制定规则、由明星成员以普通人身份参与、全程录制播出,以获得商业性收益的电视节目。针对“明星电视真人秀”这一近年来值得关注的电视文化现象,本文拟从大众消费文化的维度,以《爸爸去哪儿》为例,探讨明星电视真人秀节目所蕴含的文化经济产品特征。 “Star TV reality show ” is a television program produced by the rule makers, star members to participate as an ordinary person, the entire recording broadcast, in order to obtain commercial benefits of television programs. In view of the TV culture phenomenon worthy of attention in recent years, this article attempts to discuss the cultural and economic products implied in the reality television show of Star TV from the perspective of the mass consumer culture and the example of “Where is Dad?” feature.