随着科技期刊的运作走进市场经济，发行与发展成为办刊者面临的主要问题，现代科技期刊除了必须具备新的科学技术外，还要注意从内容到外表的策划和包装。进入９０年代以来，越来越多的期刊开始在吸引读者上下功夫，纷纷改头换面，以提高杂志的审美价值，这也是一种求美的... With the operation of sci-tech periodicals entering the market economy, the issue of distribution and development becomes the major issue for sci-tech periodicals. In addition to the need for modern sci-tech periodicals to possess new science and technology, attention should also be paid to the planning and packaging from content to appearance. Since the 1990s, more and more periodicals have begun to attract readers, have changed their faces to improve the aesthetic value of magazines, which is also a kind of beauty ...