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引言平面设计(graphic design),又称视觉传达设计,它是对文字、色彩、符号和图像等多种元素进行多维化的组合,以组合成的产品作为载体,通过“视觉”这种特殊的表现方式进行沟通和交流,营造一种温馨氛围,使人们在美好享受中接受设计者思想观念的视觉表现。当今是网络信息的时代,人们的思想观念在受着国内外不同文化的冲击,这就要求平面设计更应与时俱进以多维化的发展方式,为广大受众提供更优秀的平面设计产品,最大程度地满足人们的审美需求。
Introduction Graphic design, also known as visual communication design, is a multi-dimensional combination of texts, colors, symbols, images and other elements. The combined products are used as the carrier through “visual” Special ways of expression to communicate and exchange, to create a warm atmosphere, so that people enjoy the visual enjoyment of the designer’s ideas and concepts. Today’s era of network information, people’s ideas and concepts are subject to the impact of different cultures at home and abroad, which requires graphic design should be more advancing with the times to multi-dimensional mode of development for the general public to provide better graphic design products, Maximize the aesthetic needs of people.