一、信息观念是视觉传达中的重点视觉传达是利用易于辨识的视觉符号,传递与各类行业既相关联又极其丰富的信息艺术。纵观历史,人类长久以来早已形成的视觉符号与习惯,成为传达人们在日常生活中经常用到或得到的信息元与自我经验的感受。而设计师正是在这一领域利用此类特性成为信息的发送者,公众成为信息的收件人,从而建立视觉传达中信息发送、接受反馈的有效秩序 First, the concept of information is the focus of visual communication Visual communication is the use of easy-to-identify visual symbols, transmission and is linked to all kinds of industries is extremely rich information art. Throughout history, the visual symbols and habits that human beings have long formed have become the feelings that convey the elements of information and self-experience that people often use or receive in their daily lives. It is in this area that designers take advantage of such characteristics as the sender of information and the public as the recipient of information to establish an effective order of sending and receiving feedback in visual communication