论文部分内容阅读
处处餐饮,一片繁荣,看起来很美,但一个个饭店开起的背后,则是一波波的转让潮。大众餐饮的竞争越来越激烈,开个店就赚钱的时代一去不复返,市场化细分已经开始,餐饮业的深层次竞争将全面展开。随着互联网跨界,城市综合体泛滥,房租、人工成本愈发高额,餐饮人的路该怎么走?2012年12月“八项规定”出台,高端餐饮风光不再,大众餐饮红火起来。在很多人眼里,大众餐饮门槛很低,似乎不管是谁、投资多少、技术如何,
Everywhere dining, a flourishing, looks beautiful, but behind the opening of a restaurant, it is a wave of transfer of tide. The competition of mass catering is more and more fierce, the era of making a shop to make money is gone, the market segmentation has already begun, and the deep competition in the catering industry will be fully launched. With the cross-border Internet, the proliferation of urban complex, rent, labor costs more expensive, catering people’s way how to go? December 2012 “Eight Regulations ” introduced, high-end dining scenery is no longer popular dining stand up. In the eyes of many people, the public restaurant threshold is very low, it seems no matter who, how much investment, technology,