政务服务在结合互联网方面,不是简单地把政务放在互联网上面,而必须要将底层系统、数据与服务平台进行深度地整合。开通政务微信考验了政府的思维转换、反应速度和应用社会化媒体进行管理的能力,彰显出政府“执政为民”的价值观,这是互联网+背景下政务服务的新途径。本文通过对政务微信传播发挥政务服务的社会功能进行了研究,并在此基础之上提出了在互联网+背景如何发展政务功能的策略,拓宽了政府“政务公开”的新渠道。 Government services in the integration of the Internet, not simply to government on the Internet, but must be the underlying system, data and service platform for the depth integration. Opening WeChat WeChat tested the government’s ability to think and change, react to speed and apply social media for management, and demonstrated the values ​​of the government “governing for the people”. This is a new way for government services under the Internet + background. This paper studies the social functions of government affairs WeChat communication and gives some suggestions on how to develop the functions of government affairs on the Internet + background and broadens the new channels of government “government affairs ”.