近年来,电信市场竞争加剧,资费水平不断下降,客户发展和维系成本不断提高,开始出现用户数和话务量增加而收入不增加,成本费用增幅超过收入增幅等状况,企业盈利能力下滑。企业成本水平决定着市场价格战的底线,各企业只有合理分配内部资源,才能取得竞争优势。面对企业内外部压力, In recent years, the competition in the telecom market has been aggravating, the tariff level has been declining, the cost of customer development and maintenance has been continuously increasing, the number of subscribers and traffic has begun to increase while the revenue has not increased while the cost increase has surpassed that of revenue. The profitability of enterprises has declined. The level of enterprise costs determines the bottom line of the market price war, and all enterprises can obtain competitive advantage only by reasonably allocating internal resources. In the face of internal and external pressure,