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东芝电脑风波未了,三菱帕杰罗汽车又面临着尴尬的召回局面,一时间,各种涉及企业生存的危机事件层出不穷。消费者日渐膨胀、挑剔的胃口,销售渠道的难以驾御,传播媒介对企业经营关注的日益热情,如此种种又都给企业公共关系运作平加了几分难度,任何一点小的疏漏都有可能在
Toshiba turmoil, Mitsubishi Pajero cars are facing an embarrassing recall situation, a time, all kinds of crisis involving the survival of enterprises emerge in an endless stream. The growing appetite of consumers, the discerning appetite, the unmanageable sales channels, the increasingly enthusiastic media attention to business operations, and so on, all add a bit of difficulty to the operation of public relations companies. Any omission is possible at