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斯金纳箱是操作性条件反射的实验装置,触屏手机界面中使用了很多斯金纳箱式的设计,即迎合用户的动物性本能,用逐步强化的方式让用户完成复杂的任务。互联网、大数据等数字技术也为用户行为的及时强化提供了有利条件。斯金纳箱式的设计容易让用户形成依赖,有助于扩大用户群,却不能满足有创造性交互需求的人群。操作性条件反射可以强化和塑造用户的行为,但设计师不应借此一味满足用户的动物性本能,还应设法增加用户选择、探索和个性化交互的机会。
The Skinner box is an experimental device for operating conditioned reflections. The touchscreen phone interface uses many Skinner boxes designed to cater to the user’s animal instincts and to enable users to perform complex tasks in a step-by-step manner. Digital technologies such as the internet and big data also provide favorable conditions for the timely strengthening of user behavior. Skinner box-based design makes it easy for users to form a dependency, helping to expand the user base, but can not meet the needs of creative interaction needs of the crowd. Operational conditioning can reinforce and shape the user’s behavior, but designers should not blindly satisfy the user’s animal instinct, but should also seek to increase the user’s options to explore and personalize the opportunities for interaction.