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在’98北京图书订货会上,商务印书馆以其1.25亿元订货码洋的成绩,独占鳌头,颇令同行人士羡慕。一个创建逾百年的老牌出版社,赢得最具市场化的竞争,表明他们已将历史的厚重与时代的锐气完美地结合起来。为了探求其不凡之处,记者走访了商务印书馆总经理杨德炎。记者:贵社这次在’98北京图书订货会上,订货码洋高居榜首,实出许多人意料。许多人也想探求其中的奥秘。请问您怎样看待这次初战告捷?杨德炎:这是我馆第一次正式参加北京图书订货
At the ’98 Beijing Book Fair, the Commercial Press won the prize with its 125 million yuan order code, rather envious of its peers. A veteran press that has created more than a century has won the most marketization of competition, indicating that they have perfectly integrated history’s grandeur with the spirit of the times. In order to explore its extraordinary place, the reporter interviewed Yang Ruyan, general manager of the Commercial Press. Reporter: Your company in ’98 Beijing book orders, order code Yang topped the list, in fact, many people expected. Many people also want to explore the mystery. How do you think about this initial victory? Yang Deyan: This is the first time I officially participated in Beijing Library Books