论文部分内容阅读
新媒体的崛起,对传统的纸媒造成了巨大的冲击,报纸消亡论的言论弥漫业界,针对这样的言论,我们不得不思虑纸质媒体的转型之路到底在何方?本文以享誉全球的《泰晤士报》为例,从其历史发展变革中去探寻纸媒的所具有的核心竞争力和优势所在,并结合当下网络时代技术特点,提出几点纸媒转型的对策。
The rise of new media has caused a tremendous impact on the traditional paper media. The remarks of the newspaper disappeared diffuse in the industry. In response to such remarks, we have to think about where the paper-based media is going. In this paper, Newspaper "as an example, to explore the core competitiveness and advantages of paper media from its historical development and change, and put forward some countermeasures for the paper-media transformation in light of the technical characteristics of the current network era.