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介绍了上海市闸北区临汾社区卫生服务中心在体制创新和加强质量管理的基础上,大胆实施社区卫生服务品牌战略,通过设计独特醒目的视觉标识,创新鲜明的服务理念,造就良好舒适的就医环境,建立素质过硬的人员队伍,提供特色鲜明、优质、独特的卫生服务,开展适度的宣传策略等举措,提高了社区卫生服务中心的知名度和美誉度,促进了人才培养和科学研究,取得了明显的经济效益和社会效益。
Introduced the Zhabei District Linqu Community Health Service Center in Shanghai, based on institutional innovation and strengthening quality management, boldly implement the community health service brand strategy, through the design of a unique eye-catching visual identity, creating a fresh service concept, creating a comfortable and comfortable medical environment , To establish a staff of excellent quality, to provide distinctive, high-quality, unique health services, to carry out appropriate publicity strategies and other measures, to improve the visibility and reputation of community health service centers, and to promote the training of talents and scientific research. The economic and social benefits.