根据美国咨询公司贝恩(Bain&Company)公布的奢侈品行业报告,2015年全球奢侈品市场份额高达1.08万亿欧元。中国作为全球第二大奢侈品消费市场,奢侈品消费者不断增多,奢侈品经销商也日渐增加。但是,近年来奢侈品经销商未经品牌厂商(商标权利人)的许可,在店招、着装等位置显著或过度使用品牌标识(商标),引 According to the luxury goods industry report released by the US consulting firm Bain & Company, the global luxury market share in 2015 reached 1.08 trillion euros. As the second largest luxury consumer market in China, the number of luxury consumers is on the increase and the number of luxury dealerships is also on the rise. However, in recent years, luxury brand dealers have used the brand logo (trademark) prominently or overly in stores, apparel, etc. without the permission of brand manufacturers (trademark right holders)