自从新政出台后,楼市的成交量就急剧下降,如何突破“房冬营销瓶颈”理所当然地成为了时下最引人关注的话题。其实,中国房地产开始涉足营销的时间并不长,但回顾过往的每一个堪称里程碑式的转变,都能从中得到些许收获。 Since the introduction of the New Deal, the property market turnover dropped sharply, how to break “Housing winter marketing bottleneck ” has of course become the most talked about topic nowadays. In fact, the real estate market in China has started to get involved in marketing for a short time, but we can reap some rewards in reviewing each of the milestones in the past.