依照市场经济的一般法则,并参照其他市场经济国家的体育经济状况,我们认为,我国的体育产业概念应主要包括三个方面的内容。第一,体育作为第三产业和国民经济中的劳动服务部门,所提供的产品和劳务应当表现为商品,具有使用价值和价值二重属性。确认体育劳务商品具有价值,为计算体育产业的产值,开展体育劳务的商业性经营提供了理论依据。第二,一些体育机构应当企业化,即由事业型转变为经营型、企业型机构,并逐步实现运行机构的转轨,通过经营活动建立起自我补偿机制和增殖机制,以收入来求得自我生存和发展。价格、成本、利润等经济范畴也就贯穿于经营过程的始终。各体育企业之间要素的转移是有偿的,遵循等价交换的原则。第三,体育产业成为我国市场体系的有机组成部分,通过参与市场竞争,根据市场对体育商品 According to the general law of market economy and with reference to the sports economy of other market economy countries, we think that the concept of sports industry in our country should mainly include three aspects. First, as a labor service sector in the tertiary industry and the national economy, the sports products and services provided should be manifested as goods with the duality of use value and value. Confirmed the value of sports goods, for the calculation of the output value of the sports industry, to carry out the commercial management of sports services provided a theoretical basis. Second, some sports organizations should be enterpriseized, that is, they should be transformed from business-oriented to business-oriented and business-oriented organizations, and gradually realize the transition of operating agencies. Self-compensation mechanisms and proliferation mechanisms should be established through business activities and income should be used to achieve self-survival And development. Economic aspects such as price, cost and profit also run through the business process. The transfer of the elements between sports enterprises is paid, following the principle of equal exchange. Third, the sports industry has become an integral part of the market system in our country. By participating in market competition and according to market demand for sports goods