要确保视觉设计整体运行协调有序,就需要在依循政府、企业和设计者三方要求和总体目标的前提下,制定一套规范的运行方式。这一规划以“协调”为核心价值理念,将视觉设计视为沟通的桥梁,目的在于解决政府对文化价值的诉求、企业对经济价值的诉求、设计者对艺术价值的诉求等一系列问题。 To ensure the coordinated and orderly operation of visual design as a whole, it is necessary to formulate a set of normative mode of operation under the premise of the tripartite requirements and overall objectives of the government, enterprises and designers. This plan regards “coordination ” as the core value concept, visual design as a bridge of communication, the purpose is to solve the government’s demands for cultural values, business demands for economic value, the designer’s demand for artistic value and a series of problem.