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随着数字技术的出现,人们的审美情感需求的改变与新媒体媒介的使用,引发了插图情感图示表现的新一轮蜕变。前所未有的插图新形态在满足着人们的精神需求的同时,又影响引导着整个社会审美意识的转变。社会审美趋向的反影响与新载体媒介技术更多的介入,使插图创新实现有了更多的物质可能性与市场的支持,但同时也导致了一些局限性。以大众情感需求为基础,积极探索新载体媒介下插图新的表现形式,是当代插图创新发展之路。
With the advent of digital technology, the change of people’s aesthetic emotion needs and the use of new media have triggered a new round of transformation in the illustration of emotion illustration. An unprecedented new form of illustrations meets people’s spiritual needs, but also affects the transformation of the aesthetic consciousness that guides the entire society. The anti-social influence of social trends and the new carrier media technology more involvement, illustration innovation to achieve more material possibilities and market support, but also led to some limitations. Based on the public’s emotional needs, actively exploring new forms of representation under the new carrier media is a way for the development and innovation of contemporary illustration.