凯文?凯利《必然》“重混”说平议

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笔者分别从经济增长、媒介增长和技术增长三个方面界定梳理了凯文?凯利对“重混”的界定,列举了在“重混”趋势下,经济领域、媒介领域和技术领域方面出现的引人深思现象,即比特币的兴起、传统媒体与新媒体的融合以及数字艺术的快速发展.笔者认为“重混”说体现了凯文?凯利将技术看作媒介的观点;对于媒体组织来说,应该结合把“媒介融合”当作自身的发展战略,而不仅仅是生存战略;作为“菜鸟”的新媒体用户应该避免过度沉溺数字艺术传播媒介;我们可以将各个传播时代的人类思想文明成果看作一种无形的“技术元素”,对这些元素的不断升级就是对人类文明的传承,与其配套的相关法律会逐渐完善.
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