当下,网络展示传播凭借网络优势,打破以往传统展示信息传播形式的局限,既继承了以往实体空间展示点对面和面对面的传播方式,又实现了点对点的传播方式;既担任着作为传播机构向广大受众传递信息、传授知识、引导舆论的功能,又充当着传受者之间进行人际传播的工具。它把传统大众传播和人际传播融为一体,是一种全新的、特殊的展示传播方式。作为传播 At present, the network display dissemination relies on the advantage of the internet to break the limitation of the traditional form of information dissemination in the traditional display. It not only inherits the past-to-face and face-to-face communication modes of the past entity space, but also realizes the point-to-point communication mode; Audiences transmit information, impart knowledge, guide the function of public opinion, but also serve as interpersonal communication among recipients. It combines the traditional mass communication and interpersonal communication, is a brand new, special display communication. As a communication