随着市场经济的迅猛发展,数字媒体产业被引进高校教育专业教育中来。作为新开设的专业课程,数字媒体专业在某些方面还存在一定的不足,本文从学生毕业后的学位类型,人才培养方向,课程体系设计等方面入手,分析我国高校数字媒体专业所存在的问题,并简单分析这些问题,给出相应的策略,为数字媒体专业教学的可持续发展提供一条光明之路。 With the rapid development of market economy, the digital media industry has been introduced into the education of higher education. As a newly-opened specialized course, the digital media specialty still has some insufficiencies in some aspects. This paper analyzes the problems existing in the digital media specialty in colleges and universities from the following aspects: degree type, talent training direction and curriculum system design after graduation , And simply analyzes these questions, gives the corresponding strategy, provides a bright road for the sustainable development of digital media specialty teaching.