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版权作为广电行业的无形文化资本,其本身是通过版权流通即版权经营行为产生经济价值,有效促进智力成果创新,推动经济发展和文化繁荣。随着信息传播途径日益广泛和新媒体技术逐步发展,多元化的版权经营方式和经营渠道促使版权产业的经济贡献率逐年增加,版权研究不再囿于法律制度范围,实现版权价值最大化需要以经济和法律的双重视角去审视和
As an intangible cultural capital in the broadcasting and TV industry, copyright itself generates economic value through the circulation of copyright, that is, copyright business practices, effectively promoting the innovation of intellectual achievements and promoting economic development and cultural prosperity. With the increasingly wide dissemination of information and the gradual development of new media technologies, diversified copyright management methods and operating channels promote the economic contribution of the copyright industry to increase year by year. Copyright research is no longer confined to the legal system. To maximize the value of copyright Economic and legal perspectives to examine and