论文部分内容阅读
在以消费者为导向的购买网络里,国美一直致力于与制造企业加强协同管理,在商品经营以及营销模式上取得了重大突破。在前不久召开的二十国财政部长和中央银行行长会议上,各国政府认为全球经济复苏依然疲弱,这给全球家电产业的持续发展蒙上一层阴影。我国作为全球最大的彩电制造基地和消费国,经济低迷将给我国彩电企业带来严峻挑战。一方面,欧美国家深受债务危机的困扰,对彩电产
In the consumer-oriented buying network, Gome has been committed to enhancing collaborative management with manufacturing enterprises and has made major breakthroughs in product management and marketing modes. In the recently held meeting of 20 finance ministers and central bank governors, governments of various countries considered the global economic recovery still weak, which cast a shadow over the sustainable development of the global home appliance industry. As the largest TV manufacturing base and consumer in the world in our country, the economic downturn will bring severe challenges to the color TV enterprises in China. On the one hand, Europe and the United States deeply troubled by the debt crisis, the color TV production