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以入境与出境为代表的国际旅游市场,是中国旅游市场的重要组成。中国旅游业发展从入境旅游肇始,入境游客从1978年的180.92万人次增长到2014年的1.28亿人次,增长近71倍。出境旅游从自有统计数据的1998年到2014年的1.07亿人次,增长了10.8倍。中国已经成为世界第四大入境目的地与第一大出境客源地。入境旅游市场在优化中国旅游产业要素的供给结构、推动
The international tourism market, represented by entry and exit, is an important part of China’s tourism market. China’s Tourism Development From the inbound tourism began, inbound tourists increased from 1.8092 million in 1978 to 128 million in 2014, an increase of nearly 71 times. Outbound tourism increased from 10.8 times for the 107 million person-times of its own statistics from 1998 to 2014. China has become the world’s fourth largest destination and the largest source of overseas tourists. Inbound tourism market in optimizing the supply structure of China’s tourism industry elements to promote