民族商业题材剧作为现代电视剧的重要类型,是以近现代,尤其是清末到中华人民共和国成立前夕的民族商业事件为创作背景,展现近现代商人的商业活动,具有史诗般品格的电视剧。它是中国电视剧独有的题材,独特地展示了华夏民族另一番人文风情,并完成“人”的诉求。从2000年《大宅门》的热播到2010年的《新安家族》,一系列具有民族文化内涵和商业价值的作品很好地完成了市场经济价值转换和观众的审美满足。 As an important type of modern drama, the national commercial theme plays are based on the commercial events of the modern age, especially the eve of the founding of the People’s Republic of China from the late Qing Dynasty to the People’s Republic of China. They show the commercial activities of modern businessmen and epic TV series. It is a unique theme of Chinese TV series that uniquely demonstrates another Chinese cultural customs of the Huaxia people and fulfills the aspiration of “people”. From the hit of “The Great House Gate” in 2000 to the “Xin’an Family” in 2010, a series of works with national cultural connotation and commercial value completed the market economy value conversion and audience’s aesthetic satisfaction well.