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如今的创新需要综合性的知识,这些知识只有那些有广泛联系的专家才能提供。这就是许多公司开始外包创新的原因所在。例如,制药厂可能外包一些基础研究,其它的公司则可能外包业务流程创新或产品创新。有四种力量促使了这种变化:需求每15年翻倍;知识工作者的需求暴涨;交互能力的发展;新的激励方式的出现。
Today's innovations require comprehensive knowledge that only those experts who have extensive contacts can provide. That's why many companies are starting to outsource innovation. For example, pharmaceutical companies may outsource some basic research while others may outsource business process innovations or product innovations. There are four forces that have contributed to this change: demand doubled every 15 years; demand for knowledge workers skyrocketed; the development of interactive capabilities; and the emergence of new incentives.