“十五”期间,针织行业加大了品牌建设力度,涌现出一批充满活力的品牌。“十一五”期间,针织行业品牌进入提升期,品牌号召力、影响力有所提高,已经出现具备冲击国际大品牌的实力型品牌。但是,必须认识到,作为在纺织行业“三分天下有其一”的针织行业来说,品牌建设还远远不够。如何实现品牌尤其是一线品牌的飞跃,将是建设针织强国的重要任务。唯有品牌兴,才有行业强。 “15 ” period, the knitting industry has stepped up brand building efforts, emerged a group of energetic brands. “Eleventh Five-Year ” period, the knitting industry brand to enter the promotion period, the brand appeal, the influence has increased, there have been strong brand impact international brands. However, we must recognize that, as a knitting industry in the textile industry, “one-third of the world,” the brand building is far from enough. How to achieve brand leap forward especially the first-line brand, will be the important task of building a knit power. Only the brand Hing, strong industry.