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温州制鞋业应以品牌建设嵌入全球价值链,以研发提升产业竞争力,以营销网络拓展产业升级空间随着经济全球化的深入发展,许多行业的产业链条已超越国界,延伸到全球各个区域。在新的历史背景下,研究地方产业转型升级要有全球视野,根据地方产业在全球价值链中的位置,确定相应的转型升级策略。
Wenzhou footwear industry should be embedded in the global value chain to brand building to research and development to enhance industrial competitiveness, marketing network to expand the space for industrial upgrading With the deepening of economic globalization, many industries in the industrial chain has gone beyond national boundaries, extending to all regions of the world . Under the new historical background, it is necessary to study a global perspective for the transformation and upgrading of local industries and to determine corresponding strategies for transformation and upgrading according to the position of local industries in the global value chain.