服务性公司也面临相似的问题。信用卡及现金卡已成为人们日益对银行及其他一些发行单位抱怨与不满的根源。虽说抱怨的人只是少部分,但还是会带来损失,不好的印象会在顾客中扩大。随着信用卡市场的竞争越来越激烈,不满的顾客就会换用其他公司的卡。在银行开户也一样,尽管顾客改换另一家银行之前需要克服一种自然的习惯因素。 Service companies also face similar problems. Credit cards and cash cards have become the root cause of growing complaints and dissatisfaction with banks and other issuers. Although only a small part of those who complain, but still bring loss, poor impression will be expanded among customers. As the credit card market becomes increasingly competitive, disgruntled customers switch to other companies’ cards. The same is true of bank accounts, although customers need to overcome a natural habit before changing to another bank.