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北京城建(股份代码:600266)2015年全年营业收入超过500亿元,利润超过28亿元,超额完成全年各项指标。“一是公司提出销售发展再上台阶,另一方面是市场环境略有好转,2015年陆续出台了一些刺激政策。”北京城建副总经理邹哲解释说,而更重要的是,北京城建2015年对公司的营销系统做出调整和创新尝试。邹哲用6个字来描述北京城建的营销创新,分别是“整合、塑形、灵动”。他说,北京城建作为一家国企,虽然是上市公司,
Beijing Urban Construction (stock code: 600266) 2015 full year operating income of more than 50 billion yuan, profit more than 2.8 billion yuan, exceeding the full year indicators. “First, the company put forward the development of sales to the next level, on the other hand, the market environment improved slightly, and some stimulus policies were issued in 2015. ” Zou Zhe, Beijing Urban Construction Deputy General Manager, explained that more importantly, Beijing Urban Construction 2015 to make adjustments to the company’s marketing system and innovative attempt. Zou Zhe used six words to describe the marketing innovation of Beijing Urban Construction, namely “integration, shaping, smart”. He said Beijing Urban Construction as a state-owned enterprise, though it is a listed company,