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LBS的原动力有几个方面:一是中国移动互联网,今天移动互联网的资本市场已经达到1000家,这相当于十年前互联网爆发式增长。二是OTO的商业模式在中国已经被大家所接受。目前移动互联网上,和位置有关的应用只有两个,手机上看地图排在第十位,LBS服务排在第21位,这说明位置服务在手机应用当中还比较落后。移动互联网的商业模式解决了一个问题,就是发现和定位用户在线下的行为轨迹。如果知道用户线下行为轨迹的话,可以非常容易推送广告。人每
LBS motivation has several aspects: First, China Mobile Internet, today’s mobile Internet capital market has reached 1,000, which is equivalent to the explosive growth of the Internet ten years ago. Second, OTO’s business model has been accepted by everyone in China. At present, there are only two applications related to location on the mobile Internet, the tenth in the map of the mobile phone and the 21th in the LBS service. This shows that the location service is still relatively backward in mobile applications. The business model of the mobile Internet solves a problem of finding and locating the behavior trajectory of users online. If you know the user’s offline behavior track, it can be very easy to push ads. Everyone