提及20世纪的公共关系,不能不谈到克林顿和莱温斯基的绯闻案,这个案件不仅在美国引起了相当大的轰动,而且从1998-1999年历时1年多之久。我本人当然也不例外,而且确信:我不是第一个,也绝对不会是最后一个对此发表评论的人。 由于长期从事媒体工作,而且一直对政治圈的新闻较为关注,再加上我在公共关系学方面涉猎较深,当时,我的确是出于职业习惯和惯性,情不自禁地希望能通过种种公关努力来早日了结这场旷日持久的官司,结束这次危及美国政府正常运作 Referring to 20th century public relations, we can not but talk about the scandal involving Clinton and Lewinsky. This case not only caused quite a stir in the United States, but it lasted more than a year from 1998-1999. Of course I am no exception, and I am sure: I am not the first one, and definitely not the last one to comment on this. Due to his long career in the media and his constant focus on news in the political circle, coupled with my deep involvement in the field of public relations, I was out of my professional habits and inertia and could not help but hope that through various public relations efforts, The end of this protracted lawsuit came to an end soon and this endangered the normal operation of the U.S. government