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台湾顶新公司生产的“康师傅”方便面在大陆问世不久就受到到广大消费者青睬。为什么在众多的方便面望中，“康师傅”能一枝独秀呢？这是因为该企业在营销中确有独到之处：1、重视市场调研。台湾顶新公司在推出产品前就在大陆市场进行了细致的市场调查。他们发现大陆市场上方便
Taiwan Ting new company's production of “Master Kong” instant noodles came out in mainland China soon been favored by the vast number of consumers. Why in many instant noodles, “Master Kong” thriving? This is because the company is indeed unique in marketing: 1, pay attention to market research. Taiwan's top new company before the launch of the product in the mainland market conducted a detailed market research. They find it convenient on the mainland market