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据IDC的调查显示,目前,中国的中小企业数量已占到注册企业总数的99%,其工业总产值和利润分别占到全国总额的60%、40%,外贸出口总额占到60%。未来三年以内,亚太区的中小企业市场年增长率为16%,而中国的中小企业IT投资的增幅将达到20%。随着中国中小企业的不断发展和成熟,其管理需求已经提上日程。各国际IT巨头也由此纷纷向它们抛出“绣球”,以期瓜分这块油水丰厚的市场。然而,在盲目地上系统之前,我们更应该静下心来分析一下中小企业的特点——虽然规模小,管理流程却一个都没少。同时,由于企业预算低,利润少,对亏损与盈利的敏感程度远大于大企业,在选择信息化解决方案时,他们必须努力避免巨大的投资、臃肿的技术队伍和漫长的实施过程。而领导思想意识的相对落后和复杂的需求往往又令他们在众多的解决方案中无从选择。到底IT厂商高喊的“中小企业解决方案”离实际应用有多远?面对厂商的宣传与媒体的炒作,企业在规划之初应该注意些什么?我们应该正视这些问题。
According to IDC’s survey, at present, the number of SMEs in China has accounted for 99% of the total number of registered companies. Their total industrial output value and profits account for 60% and 40% of the total national total, respectively, and foreign trade exports account for 60% of the total. Within the next three years, the annual growth rate of the SME market in the Asia-Pacific region will be 16%, while the increase in China’s SME IT investment will reach 20%. With the continuous development and maturity of Chinese SMEs, their management needs have been put on the agenda. The various international IT giants have also thrown “Hydrangea” to them in order to divide up this lucrative market. However, before we go blindly on the system, we should calm down and analyze the characteristics of small and medium-sized enterprises. Although they are small in scale, there is no shortage of management processes. At the same time, because companies have low budgets and low profits, they are much more sensitive to losses and profits than large companies. When choosing information solutions, they must work hard to avoid huge investments, bloated technical teams, and lengthy implementation processes. The relative backwardness and complex needs of leading ideology often make them unable to choose among numerous solutions. In the end, how far is the “small and medium-sized enterprise solution” shouted by IT vendors from actual application? Faced with the hype of manufacturers and the media, what should companies pay attention to at the beginning of planning? We should face these issues squarely.