什么叫企业文化?就是以优秀的思想对企业职工的行为进行潜在的指导,不断地对职工进行熏陶、教育,从而充分发挥职工的能动性。 在今天这样一个时代,人民已经普遍认识到:企业文化是企业的一笔巨大的无形资产,是发展生产力的潜在能源。不同企业文化可以塑造出不同素质的员工;不同素质的员工,则会创造出有着质的差异的生产力的诸要素。在如何挖掘企业生产力潜在能源这一问题上,许多成功的企业家在经营实践中达成了共识,认识到:必须努力调动员工的积极性和创造性,要调动员工的主体精神,必须关爱他们,关爱他们甚至直接关心生产。 What is the corporate culture? Is the ideological thinking of the behavior of employees potential guidance, continue to nurture and educate workers, so as to give full play to the initiative of workers. In such an era as today, the people have generally realized that a corporate culture is a huge intangible asset of an enterprise and a potential source of energy for its development. Different corporate culture can create different qualities of employees; different qualities of employees, will create a qualitative difference with the various elements of productivity. Many successful entrepreneurs reached a consensus in their management practice on how to tap the potential energy of their productive forces. They realized that they must work hard to mobilize the enthusiasm and creativity of their employees, and mobilize their employees' main energy. They must care for them and care for them Even directly concerned with production.