由中国公关协会学术委员会组织编写的《公关经理教程》,经专家学者大半年的辛勤劳动,终于编成出版,与大家见面了。这部“教程”的出版,是新兴的中国公关业的一件大事。它的出版,对培养和提高中国公关从业人员的素质,特别是对培养和提高中高级公关人员的业务素质有重要意义。同 The Public Relations Manager’s Guide, written by the Academic Committee of China Public Relations Association, was compiled and published by the experts and scholars for the past six months and met with all of you. The publication of this “tutorial” is a major event in the emerging Chinese public relations industry. Its publication is of great significance to cultivating and improving the quality of PR practitioners in China, especially for cultivating and improving the professional qualifications of middle and senior PR practitioners. with