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随着人们生活水平的不断提高,人们对审美的要求和文化要求也在提升。中华民族的传统文化也越来越多的受到世界的认可和关注,尤其是汉字,已经受到越来越多的地区和人民的热爱及追捧;中国汉字文化博大精深,不仅有着浓厚的历史沉淀,更有其本身丰富的内涵,顺理成章成为了现代平面设计中的主要元素。本文以汉字在现代平面设计的应用为主要内容,以中国五千多年的历史和文化为背景,以考古的相关理论和证据为题材,深入考究中国汉字文化的起源和发展。
With the continuous improvement of people’s living standards, people’s aesthetic requirements and cultural requirements are also on the rise. Chinese traditional culture is also increasingly recognized and concerned by the world, especially Chinese characters. It has been loved and sought after by more and more regions and people. The extensive and profound Chinese culture has not only profound historical precipitations, but also Has its own rich connotation, a matter of course becomes the main element of modern graphic design. In this paper, the application of Chinese characters in modern graphic design is taken as the main content. With the history and culture of more than 5,000 years in China as the background, the related theories and evidences of archeology are taken as the subjects to deeply study the origin and development of Chinese Kanji culture.