文化产业是国际经济学界公认的朝阳产业。在许多发达国家和地区，文化产业不但成为国民经济重要的经济增长点和支柱产业，一个国家经济发展水平以及文化国力的重要标志；而且也已成为一个国家对外宣传的重要技术手段和物质条件。在当今全球经济一体化和国际竞争日益激烈，我国 Cultural industry is recognized as a sunrise industry in the international economic community. In many developed countries and regions, the cultural industry has not only become an important economic growth point and pillar industry of the national economy, an important indicator of the level of economic development and cultural power of a country, but has also become an important technical means and material condition for a country’s external publicity. In today’s global economic integration and the increasingly fierce international competition in our country